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What's The Difference Between Fresh and Instant Coffee?

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发表于 2018-1-15 17:38:39 | 显示全部楼层 |阅读模式 | 来自广东
《新鲜咖啡与即冲咖啡:有啥差异?》

资料与图片来源:雅虎新加坡
原稿来自:美国新闻周刊 Newsweek


Instant coffee's taste has a bad reputation and a long uphill battle against the artisanal coffee wave making its rounds in people's daily routines. Though there have been concerted efforts to make instant coffee better or even just taste-testing to find the best brand of them all, much of the matter comes down to two factors: the economics of coffee and the complex processes behind making instant coffee.

“If you expect to pay less, then you know you’re going to get lower quality coffee going into the process from the very beginning,” Spencer Turer, vice president and chief coffee taster of Coffee Enterprises, told Newsweek. “A lot of it has to do with economics.”

The other factor is the “pretty heavy-duty processing that goes into turning coffee into soluble coffee.” There are two main methods: spray-dried and freeze-dried. Both begin as the raw coffee that comes from its country of origin. It’s roasted, ground and brewed into a coffee beverage...

“That’s where the differences start,” Turer said. For instant coffee, “you’re brewing the coffee at a really high-strength level. You want to get a lot of flavor out of the coffee.” From there, spray-drying the coffee involves the process of spraying the coffee into hot and dry air, as hot as 480 degrees Fahrenheit, according to the Huffington Post. Once the moisture evaporates, coffee powder remains. Freeze-drying involves a specific process where the coffee is frozen and the water is vaporized out of it. Huffington Post described the process as cooking the coffee down to an extract, chilling it into slabs of ice, and breaking it down in granules before vaporizing the ice from them.

“Even if you start with really high quality coffee, you’re going to lose some of the sweetness and some of the aromatics through that spray-drying process,” Turer said. Plus, the specialized equipment required to dehydrate the coffee is relatively expensive. The original beans, therefore, have to be of a much lower quality to make up for those costs.

“You’re changing the quality, and the quality changes based on the processing,” he said.
You can imagine why the final cup of instant coffee might not have the same flavor notes you want from a freshly brewed cup. The dehydration process also just sucks any once-freshness the coffee had. Turer added, however, that there are plenty of great instant coffee companies around the world, specifically in Brazil and Colombia, but it takes time and attention to detail.

Plus, those products end up being a lot pricier. Some companies have embraced higher quality instant coffee in the U.S including Starbucks Via and the more recent coffee company Alpine Start. The latter was inspired while co-founder Matt Segal was trying to make coffee while suspended 1,000 feet in the air in a cliff-side hammock, according to Food&Wine. Overall, however, the instant coffee marketplace in the U.S. isn’t quite as extensive.

“The U.S. is a little bit different,” he said. “We embrace high quality, specialty coffees, and that’s the marketplace that we’ve created in the last 25 years.”


词汇
Reputation 名声、信誉
Artisanal 手工艺性的
Concerted efforts 努力的协调
Economics of coffee 咖啡的经济效益
Huffington Post 美国赫芬顿邮报
Soluble 可溶性
Aromatics 芳香剂
Food & Wine 美国餐饮类权威杂志
Coffee taster (专业)品尝咖啡的人员
480 degrees Fahrenheit (温度)华氏480度,相当于摄氏 +249C
Roasted, ground and brewed 烘焙、嚼碎、再冲泡
Brazil and Colombia (南美洲的)巴西、哥伦比亚
Spray-drying process 喷干的处理过程
Dehydrate 脱水(动词)

待续

待续


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网址 https://sg.yahoo.sg
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发表于 2018-1-16 17:16:24 | 显示全部楼层 | 来自浙江
速溶咖啡的口味与人们日常生活中的手工咖啡浪潮形成鲜明的对比。虽然已经一致努力使速溶咖啡更好,甚至只是品尝测试,以找到最好的品牌,但大部分都归结为两个因素:咖啡的经济性和制作速溶咖啡的复杂过程。

Coffee Enterprises公司副总裁兼首席咖啡师Spencer Turer告诉“新闻周刊”:“如果您希望减少开支,那么您就会知道从一开始就会得到质量较差的咖啡。” “很多都与经济有关。”

另一个因素是“把咖啡变成可溶性咖啡的相当重的加工”。有两种主要的方法:喷雾干燥和冷冻干燥。两者都是从原产国生产的生咖啡开始的。它被烘烤,研磨成咖啡饮料

“这就是差异开始的地方,”Turer说。对于速溶咖啡来说,“你正在以非常高的水平酿造咖啡。你想从咖啡中得到很多味道。“根据Huffington Post的说法,从那里喷雾干燥咖啡包括将咖啡喷入热和干燥的空气中,如华氏480度那样高。一旦水分蒸发,咖啡粉仍然存在。冷冻干燥涉及咖啡被冷冻并且水被蒸发出来的特定过程。赫芬顿邮报(Huffington Post)描述了这个过程,就是把咖啡煮成一种提取物,将其冷却成冰块,然后在将冰块蒸发掉之前将其分解成颗粒。

Turer说:“即使你开始使用高质量的咖啡,通过这种喷雾干燥过程,你也会失去一些甜味和一些芳香剂。另外,使咖啡脱水所需的专用设备相对昂贵。因此,原豆的质量要低得多,以弥补这些成本。

他说:“你正在改变质量,质量的变化取决于加工。”

你可以想象,为什么最后一杯速溶咖啡可能没有你想要的一杯新鲜的咖啡。脱水过程也只是吮吸任何一次新鲜的咖啡了。然而,Turer补充说,世界各地都有很多伟大的速溶咖啡公司,特别是在巴西和哥伦比亚,但是需要时间和注意细节。

另外,这些产品最终会变得更加昂贵。一些公司已经在美国采用了更高质量的速溶咖啡,包括星巴克(Starbucks Via)和最近的咖啡公司Alpine Start。 Food&Wine表示,后者的灵感来源于联合创始人马特·西格尔(Matt Segal)试图制作咖啡,同时悬挂在悬崖边的吊床上悬空1000英尺。然而总的来说,美国的速溶咖啡市场并不是那么广泛。

他说:“美国有点不同。 “我们拥抱高品质,特色的咖啡,这是我们在过去25年创造的市场。”
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 楼主| 发表于 2018-1-16 22:16:58 | 显示全部楼层 | 来自广东

回 蜀中客 的帖子

蜀中客:速溶咖啡的口味与人们日常生活中的手工咖啡浪潮形成鲜明的对比。虽然已经一致努力使速溶咖啡更好,甚至只是品尝测试,以找到最好的品牌,但大部分都归结为两个因素:咖啡的经济性和制作速溶咖啡的复杂过程。

Coffee Enterprises公司副总裁兼首席咖啡师Spencer Turer告诉“新闻周 .. (2018-01-16 17:16) 
Economics 在此是经济效益,不是经济性....
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 楼主| 发表于 2018-1-16 22:24:13 | 显示全部楼层 | 来自广东

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蜀中客:速溶咖啡的口味与人们日常生活中的手工咖啡浪潮形成鲜明的对比。虽然已经一致努力使速溶咖啡更好,甚至只是品尝测试,以找到最好的品牌,但大部分都归结为两个因素:咖啡的经济性和制作速溶咖啡的复杂过程。

Coffee Enterprises公司副总裁兼首席咖啡师Spencer Turer告诉“新闻周 .. (2018-01-16 17:16) 
“If you expect to pay less, then you know you’re going to get lower quality coffee going into the process from the very beginning...”

如果你要买便宜的(咖啡粉),那,就得从底质量的咖啡(豆)开始制作...

不是:
“希望减少开支....”
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